At a glance
Basically its an app that the owner of an online store can plug into their eCommerce Store. Once the app is installed it will change the price of a product $0.10 per second. It will either raise or lower based on the product price benchmarks set by the store owner.
How would I use it?
Let's say I'm selling a T-Shirt for $20.00 but it only cost me $2.75 to make the shirt. I can set my preferences on PriceFlux to sell my product anywhere from $3.75 - $19.95 and the price will be changing in front of the customers eyes, either going up or down, similar to buying a share in the stock market.
Shopaholics can't resist
So shopaholics can go on the site, and just wait for a price they'd like to settle for, then hit add to cart, Then they have 10 mins to checkout to keep that price.
